2nd Annual Workshop on Analytics for Business, Consumer and Social Insights

Saturday, 3 August 2013 – Monday, 5 August 2013

Introduction

The Office of Research and the School of Information Systems (SIS), SMU, is pleased to announce the 2^nd Annual Workshop on Analytics for Business, Consumer and Social Insights (BCSI 2013).

This workshop was initiated in 2012 as a venue for interdisciplinary research presentations and postgraduate research tutorials in the area of data analytics for business, consumer and social insights. This year’s event will host faculty and doctoral students who will give research paper presentations that cover data analytics related to Marketing, Information Systems, Applied Economics, Statistics, Management Science, Social Science and Computer Science. There will also be a set of interdisciplinary data analytics tutorials on current methods and research innovations for graduate students and other attendees.

The Purpose of BCSI

BCSI 2013 is intended to promote new research and the sharing of new ideas on interdisciplinary topics involving data analytics as a way to showcase research directions in Computational Social Science. Submissions at the working paper stage of development are invited on topics in which data analytics and empirical research methods are the focus. These include consumer behaviour in network environments; digital entertainment, information goods and media markets; electronic auctions and markets; Facebook and Twitter applications; and airlines, financial services and hospitality applications. They also include innovative 'big data'-based experimental designs; Internet search and pricing; intellectual property rights; location-based and mobile systems; online ads; prediction markets; social commerce and social networks; political and social sentiment analytics; and Statistics, Econometrics, Management Science, Operations Research and Computer Science methods for big data.

A related purpose is provide a forum for learning targeted to postgraduate students from the Asia Pacific and South Asian areas. The workshop will showcase speakers who will present tutorials on experimental research design for big data contexts, data mining and visual analytics, and the use of innovative methods to help them achieve successful outcomes in their research.

Schedule of Events

The workshop will consist of two related events.

• The main workshop will begin at 8.30am on Saturday, 3 August 2013 and conclude by 6.00pm on Sunday, 4 August 2013. There will be a dinner the evening of the first day for BCSI participants, and a welcoming reception for the 2013 Metaheuristics International Conference (MIC 2013) on Sunday evening that is also open to BCSI participants.
• There will be a sponsor visit to Singapore's Agency for Science, Technology and Research (A*STAR), where additional research presentations and discussions are planned on Monday, 5 August 2013, for half a day from 10.00am.

This event will be held at SMU’s Administration Building located in the downtown district of Singapore, and at A*STAR at One North in Fusionoplis. Dress is smart casual.

Participation and Attendance

Participation in BCSI 2013 is by invitation. This extends to:

• authors of accepted research papers;
• graduate students whose research proposals are accepted;
• graduate students who will participate in the tutorials on data analytics; and
• members of the business, government, research and university communities who express an interest in attending.

We will cap attendance to maintain the intimacy of the meeting and the interdisciplinarity of the ideas exchanged.

BCSI 2013 Leadership

Co-chairs representing the various disciplines for the workshop include:

• Robert KAUFFMAN, Associate Dean (Research), Deputy Director (Living Analytics Research Centre), and Professor of Information Systems (IS) and Management at SIS, SMU [Email: rkauffman [at] smu.edu.sg] (Event coordinator)
• Shantanu DUTTA, Dave and Jeanne Tappan Chair in Marketing, and Professor of Marketing, Marshall School of Business, University of Southern California [Email: sdutta [at] marshall.usc.edu] (Marketing)
• Pulak GHOSH, Professor of Quantitative Methods and IS, Indian Institute of Management, Bangalore; and LARC, SMU, [Email: pulak.ghosh [at] iimb.ernet.in] (Statistics)
• GUO Zhiling, Associate Professor of IS, SIS, SMU [Email: zhilingguo [at] smu.edu.sg] (Information Systems)
• LAU Hoong Chuin, Associate Professor of IS, SIS, SMU [Email: /Users/ashachoolani/Documents/Asha%20Choolani/ORe/Newsletter/02-May%202013/hclau [at] smu.edu.sg">hclau [at] smu.edu.sg] (Computer Science)
• Alejandro ZENTNER, Assistant Professor of Finance and Managerial Economics, Naveen Jindal School of Management, University Texas at Dallas [Email: azentner [at] utdallas.edu] (Economics)

Contact Information

For enquiries, please contact bcsi [at] smu.edu.sg.

More information of the event will be made available at http://smu.edu.sg/research in June 2013.